Cookie Policy

Last Updated: January 6, 2026


At Best Marshall (“Best Marshall,” “we,” “our,” or “the Site”), we use cookies and similar tracking technologies to improve website functionality, analyze traffic, personalize content, measure performance, and display relevant advertising.

This Cookie Policy explains:

  • what cookies are;
  • how and why we use them;
  • your rights and choices regarding cookies;
  • how certain third-party providers may process information collected through cookies and related technologies.

This Policy should be read together with our:


1. Data Controller

Best Marshall is operated from Brazil and acts as the data controller responsible for personal data processed through this Site.

For privacy and security reasons, the Site does not publicly disclose its full physical address. Regulatory authorities and individuals exercising lawful privacy rights may request additional identification information through the contact channels provided in this Policy where legally required.

If you have any questions regarding this Cookie Policy or your personal information, you may contact us at:

📧 E-mail: contact@bestmarshall.com


2. What Are Cookies

Cookies are small text files stored on your device when you visit a website.

They help websites:

  • recognize your browser or device;
  • remember preferences and settings;
  • improve functionality and performance;
  • analyze visitor behavior;
  • support security;
  • measure advertising effectiveness.

Cookies may be:

  • First-party cookies — set directly by Best Marshall; or
  • Third-party cookies — set by external providers such as analytics, affiliate, or advertising partners.

We may also use related technologies such as:

  • web beacons;
  • pixels;
  • tags;
  • SDKs;
  • local storage;
  • and similar tracking technologies.

3. Types of Cookies We Use

We may use the following categories of cookies on the Site.


Essential Cookies

These cookies are necessary for the operation, security, and core functionality of the Site.

They may support:

  • page navigation;
  • security protections;
  • fraud prevention;
  • cookie preference storage;
  • technical functionality.

Because these cookies are strictly necessary, they generally cannot be disabled through our consent management tools.


Performance and Analytics Cookies

These cookies help us understand how visitors interact with the Site by collecting information such as:

  • pages visited;
  • traffic sources;
  • session duration;
  • navigation behavior;
  • device and browser information.

This information helps us:

  • improve website performance;
  • optimize user experience;
  • evaluate content quality;
  • understand audience engagement.

Examples may include analytics technologies provided by services such as:

  • Google Analytics.

For visitors located in jurisdictions where consent is legally required — including the European Economic Area (EEA), the United Kingdom, Brazil, and other applicable jurisdictions — these cookies are activated only after your consent has been obtained, in accordance with the GDPR, UK GDPR, and the Brazilian LGPD (Lei nº 13.709/2018), as applicable.


Functional Cookies

These cookies allow the Site to remember user preferences and customizations, including:

  • language preferences;
  • interface settings;
  • saved consent choices;
  • usability enhancements.

These cookies help provide a more personalized browsing experience.


Advertising and Targeting Cookies

These cookies may be set by us or by third-party advertising and affiliate partners such as:

  • Google AdSense;
  • Amazon affiliate systems;
  • advertising exchanges;
  • marketing platforms.

They may be used to:

  • display personalized advertisements;
  • limit ad repetition;
  • measure advertising effectiveness;
  • track affiliate referrals;
  • build audience insights and analytics.

These technologies may track browsing behavior across websites, services, and devices.

Under certain U.S. privacy laws, including the CCPA/CPRA, some targeted advertising activities may constitute “sharing” of personal information.

You may opt out as described below.


4. How We Use Cookies

We use cookies and related technologies to:

  • operate and secure the Site;
  • maintain user settings and preferences;
  • improve website functionality and performance;
  • analyze visitor behavior and traffic;
  • personalize content and advertising;
  • measure marketing and affiliate campaign effectiveness;
  • detect fraud, abuse, and unauthorized activity.

5. Legal Basis for Cookie Processing (EEA / UK / Brazil)

For users located in the European Economic Area (“EEA”), the United Kingdom, and similar jurisdictions, our use of cookies is based on the following legal grounds under applicable data protection laws.

Consent

We rely on consent for non-essential cookies, including:

  • analytics cookies;
  • advertising cookies;
  • personalization cookies;
  • affiliate tracking cookies;
  • audience measurement technologies.

Where legally required, these cookies are activated only after you provide consent through our consent banner.

Legitimate Interests

We may process strictly necessary cookies based on legitimate interests related to:

  • security;
  • fraud prevention;
  • technical operation;
  • core website functionality.

Such processing occurs only where those interests are not overridden by your rights and freedoms.

Legal Basis Under the LGPD (Brazil)

For users whose data is processed in Brazilian territory, our use of non-essential cookies — including analytics, advertising, affiliate tracking, and personalization cookies — is based on your consent, as required by the LGPD (Art. 7, I). You may withdraw consent at any time through our cookie preferences tool, without affecting the lawfulness of prior processing.


6. Consent Banner and Cookie Preferences

Where required by law, visitors are presented with a cookie consent banner that allows users to:

  • accept all cookies;
  • reject non-essential cookies;
  • customize cookie preferences.

You may update or withdraw your consent at any time through our cookie preference or consent management tools available on the Site.

Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.


7. Third-Party Cookies and Services

Some cookies and tracking technologies used on the Site are provided by third parties, including but not limited to:

  • Google Analytics;
  • Google AdSense;
  • Google Advertising Technology Providers;
  • Amazon affiliate systems;
  • analytics providers;
  • advertising networks;
  • marketing and measurement platforms.

These providers may independently collect information regarding your browsing activities across websites and services in accordance with their own privacy policies.

Google and its advertising technology partners may process information collected through cookies and similar technologies for purposes including ad delivery, personalization, measurement, fraud prevention, and reporting, subject to applicable legal requirements and user consent where required.

For more information regarding Google’s data practices, please review: “How Google uses information from sites or apps that use our services


8. International Data Transfers

As the operator of this Site, Best Marshall is established in Brazil and acts as the data controller responsible for all cookie-related data processing decisions conducted through this Site.

Data collected through third-party cookies and tracking technologies — including those provided by Google Analytics, Google AdSense, Amazon affiliate systems, and similar services — is transferred directly from your browser to the servers of the respective third-party providers, located primarily in the United States and other jurisdictions outside your country of residence.

Best Marshall, as the controller established in Brazilian territory, ensures that such transfers are conducted in accordance with applicable data protection laws, including:

  • The international data transfer requirements of the Brazilian LGPD (Lei nº 13.709/2018);
  • The Standard Contractual Clauses (SCCs) approved by the European Commission, relied upon by third-party providers such as Google for transfers involving users in the EEA and the United Kingdom;
  • Other lawful transfer mechanisms recognized under applicable privacy laws.

We do not control how third-party providers process data on their own servers. For detailed information, please refer to their respective privacy policies:

You may limit or prevent these transfers by managing your cookie preferences through our consent banner or by using the opt-out tools described in Section 9 of this Policy.


9. Your Cookie Choices and Opt-Out Rights

You may manage cookies in several ways.


Browser Controls

Most browsers allow users to:

  • block cookies;
  • delete stored cookies;
  • restrict specific cookie categories;
  • configure privacy settings.

Please note that disabling certain cookies may affect website functionality and performance.

Official browser guidance:


Advertising Opt-Out

You may opt out of certain personalized advertising systems through services such as: Google Ad Settings

Depending on your jurisdiction, you may also have the right to opt out of targeted advertising or certain “sharing” activities under applicable privacy laws.


10. Cookie Retention

Cookies may remain on your device for different periods depending on their function.

Some cookies are deleted automatically when you close your browser (“session cookies”), while others remain until deleted manually or until expiration (“persistent cookies”).

Retention periods may vary depending on the provider and specific cookie purpose.


11. Security and Fraud Prevention

Certain cookies and tracking technologies may be used to:

  • detect malicious activity;
  • prevent fraud and abuse;
  • maintain platform integrity;
  • enforce security protections.

These technologies help maintain the safety and reliability of the Site.


12. Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect:

  • operational changes;
  • legal developments;
  • technology updates;
  • or business practices.

Updated versions will be posted on this page with a revised Last Updated date.

Your continued use of the Site after updates become effective constitutes acknowledgment of the revised Policy.


13. Contact Us

If you have questions regarding this Cookie Policy or our use of cookies and similar technologies, please contact us:

If you have general questions about this Cookie Policy or our use of cookies, please contact us: 📧 contact@bestmarshall.com

For privacy rights requests, data protection concerns, or legal matters related to cookie processing: 📧 legal@bestmarshall.com